Olloclip: a changing marketplace

It was inevitable. Products that started as Kickstarter projects are now showing up on store shelves and intersecting our consumer world.

A couple of months ago I cut out an article on iPhone lenses I found in Wired Magazine.  Wired’s top choice was the Olloclip. When I ordered mine I was thrilled to find out that Olloclip was a successful Kickstarter from 2011.

And as my own product review, Olloclip is everything I hoped it would be. I love taking creative shots with my iPhone and this little addition has opened up so many more opportunities with the 3 lense configuration (wide-angle, fish-eye and macro). See below for some initial macro shots I have done.